Made in Italy: Food & Beverage in Vietnam – Project Hanoi 2016

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ADM-EA Consulting is pleased to announce the creation of a group for the food and beverage industry for the Vietnam market with the work program called “Project Hanoi”, which aims to set up integrated services for globalization, as well as training and consulting services for industry sectors with the involvement of institutional and operational partners.

Vietnam Business Project is the first integration of specialized services for the SME segment that includes

-Specialized training on the dynamics of globalization and cross cultural management

-Research and preliminary advice

-Analysis of company profile and entry strategy

-Advice for reconfiguration/product selection,

-Accompaniment for the target market

-Direct matching with importers and operational development of commercial dynamics.

Hanoi-Pano-tu_geo

The group proposed and coordinated with Milan from our consulting practice with the involvement of operational and institutional partners with proven experience in Italy and in Vietnam including AICE Italian Association for Foreign Trade and ICHAM Italian Chamber of Commerce in Vietnam. The specialized training is coordinated by Asian Studies Group Italy in collaboration with the law firm De Masi Taddei Vasoli. The food segment is done by the consolidated partnership with EatHealthy LTD Hanoi, regarding configuration of the trade matching content and operational support to the B2B on site.

 

In its first edition, “Vietnam Business Project – Hanoi” creates a calendar of activities seen in Vietnam Foodexpo 2016 from November 16th to 19th in Ho Chi Minh City along with accompanying opportunities for B2B direct. The following is some information about the services offered by our work with Vietnam Foodexpo (calendar is subject to change and will be updated as frequently as possible);

-From July 4th to September 30th: Presentation of questions of interest and collection of company profiles (full program, only training program, training program + consulting, and complete program are all available for selection at the fair)

-From October 1 to October 14: Preliminary talks with companies and business consulting orientation (with professionals from Italy and Vietnam) and consolidation of assisted trip/mission with B2B in Vietnam

-October 18: Executive Training Day “Vietnam for Italian Food and Beverage Industry”

Dr. Pierantonio Cantoni – International Business Development Manager AICE

Prof. Paolo Cacciato – Scientific Director Asian Studies Group and MD ADM-EA Consulting

Avv. Federico Vasoli – MP de Masi Taddei Vassoli law firm

Dr. Pham Hoang Hai

Executive Director of Italian Chamber of Commerce in Vietnam – Area Coordinator of Italian Chambers of Commerce in Asia

Conf Call/testimonials by importers from Vietnam

-November 2nd and 3rd, Delivery of the schedule of appointments with importers in Vietnam for each participant in the mission.

-November 7th to 9th, Accompaniment for B2B with Hanoi sector importers in Hotel Melia (scheduled departure on November 5)

cover Vietnam Hanoi

For those who request it during registration, it will be possible to evaluate displacement of Ho Chi Minh City at the trade fair (Vietnam Food Expo 2016) as both an exhibitor and a visitor. We will put you in touch with a manager for the exhibition at the fair.

Vietnam Business Project in the first stage of Project Hanoi Food & Beverage is offered as a whole (along with, training, completion of preliminary consultation meetings with trade matching, importers for B2B, and accompaniment on site including interpreting) at €1500.00. (Additional discount program: 1000 euro for companies that confirm their attendance as early booking in July – 1250,00 euro for companies that confirm in august)

Thanks to the inclusion of the services mentioned in the project activities, supported by the Fund for Specialized Training and Internationalization of C.U.P.I. (Centre for Union of International Perspectives), the union can be fully funded at zero interest in installments from €125.00 monthly rate for 12 months, making the initiative sustainable to any interested party.

(Excluding the flight costs, hotel accommodation, meals and incidental costs for delivering samples. These costs will still be sustained from the interest-free financing offered by the CUPI partner lending institutions)

For inquiries info@adm-ea.com

Why does Milano EXPO represent an integrated strategy to relaunch Italy

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Recently I started working on some analysis about Italy as most favorite destination for main target of tourists from East Asia in particular chinese, japanese and south korean users. To demonstrate it we should just consider that Italy is 1st country in EU-zone for number of nights spent by asian people (2,8 millions of nights by chinese, 2,8 millions of night by japanese and 800 thousands by koreans – source Unioncamere)

It’s common for marketing advisor to spend some hours x day on researches that may concern strategies on providing business services for specific market’s segments trying to figure out the method which companies consolidate their brand / services with promotion.

I decided to put on comparison some important players involved on services for tourism and I’m not only referring  about tour operators but I’ve also included in my prospect some national agencies (government) that operate in tourism industry like JNTO (Japan National Tourism Association) or Official Korea Tourism Organization.

Usually such kind of public agencies are mainly focused on attraction of foreign tourists toward their countries so they are well specialized on own territorial marketing. But if we consider the contents introduced through their websites about Milano EXPO 2015 in occasion of announcements about delegations or packages for business groups we can understand how promotion of Italy, in particolar of Milan, boosted following some key- value points, has been adopted by these agencies as functional method to make on focus some features of their country.

In particular, using this retrospective method of analysis I would like to explain the functionality that an integrated strategy for national tourism can have if managed with well framed marketing tools based on some specific elements like

1) History: Italy represents for asian users the center of Europe for that it may concern its origins. Rome for example is one of most important cities in the world for chinese political representatives and it’s considered the valid scenario to introduce bilateral issues (China – Europe) due of long history generated by roman empire and chinese dynasties in two part of the world that for long time have been considered like yin and yang of our globe, west and east. Lot of delegations are coming to Milan to present territorial focuses during EXPO and on doing so they are also introducing new cooperation’s opportunities in some specific areas of fresh developed China.

2) Food: italian agro-food’s system dominates the international markets. According with recent research by Coldiretti we got primate of exportation in the world for more than 20 classifies of products and we are in the second and third place for more than other 54 classifies. But pretty interesting is the first place we received thanking innovation, as it has been implemented for biologic production recently by more than 43.000 companies, that represent 17% of european players. These successful results are introduced  in many articles and scientific argumentations posted on some websites of japanese prefectures in the sections that refer to delegations that are joining Milan EXPO 2015,

3) Creativity: Milan is the capital of creativity according with official statement signed by korean ministry for trade and development during important anniversary that celebrated in Milan 150 years of bilateral relations between Italy and Korea (6 june 2014). And when we talk about italian creativity usually we think about arts, design, fashion but in last report issued by ISTAT and Eurostat, Italy is the first country in Europe that adopted creative skills for optimization of dynamics inside corporate governance and to regulate production in innovative and efficient way as well (more than 60% of companies in the survey declared the involvement of creative personalities in their corporate-assets)

We can easily understand as Milan EXPO well combines in its programs and entertainment’s structure some high value elements like history, creativity, quality, and of course food (introduced by main topic of Expo like energy for life and for the planet) that are featured as default’s contents in many strategic plans of companies and agencies specialized in services for tourism.

Thanking of this combination of elements we’ve been able to reach immediately great target of diversified users like those, in particular from East Asia, want try and enjoy Italy in the shape they always studied, imagined or, why not, tasted even only once in their life.

Milano got the big opportunity to experiment how to make this big structure (EXPO) moving ahead for 6 months with participation of well framed operators and cooperation of public offices with private organization and thanking concrete action boosted by all social counterparts for the first time we improved the awareness of potentiality that such diversified structure and skills put in sharing can offer to our Nation and economy.

Now we have to continue to consider that to re-launch Italy we needs definitely an organic system for tourism and hospitality in general where cooperation with strategic segments can be a fundamental base to provide high level services and meet international needs.

As consulting company and no profit organization i’m in charge of we are following this perspectives on two different ways. About business solutions we are developing marketing events inside some prestigious hotels in Milano making as main target of the program international guests.

here's expo too cover

We are selecting operators from food and tourism industry and we are arranging calendar of contents that we are going to communicate on social networks and online using directly some interfaces well known in Asia and not so common in usual online campaigns. It’s important for us to associate online marketing tools with concrete offline occasions to promote and meet potential clients. At the same time the companies are joining the project can receive special visibility as creators of promotional event in Milan during Milano EXPO.  http://fuoriexpo2015.eventsmilano.com

At the same time we are boosting international participation for those aspects may concern creativity as key value for italian economy in particular for Milan city. Recently we produced international cross cultural contest in cooperation with Milano Expo and during the Gala Night for the assignment of the awards we introduced a new board aimed to concentrate and develop proposals about youth international creativity in Milano.

carta-giovanile

This group of creative personalities joined for the constitution of Charter of Values for Youth Creativity that has been presented to the institutions which are aware of our intentions for creation of cooperation’s network on this theme.

We are already planning calendar with productions and contents starting by september 2015 and we’ll follow the mentioned strategy to assure  international participation as featured characteristics of our agenda.

If Milano EXPO 2015 means improvement of standards for tourism operators let’s provide high qualified trainings to support development of corporate services

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Probably, as common perception,  the range of international participation to next Milano EXPO 2015  is still lower estimated in terms of affluence and business appeal by investors and international operators. For sure I think we need to improve some structural elements in the event’s management and co-related services, in particular for that regards Milan City’s transportation system and facilities for participants (over 20.000.000 joiners expected in approximately 6 months).

But I well know how from some countries, in particular the “chinese side”, they are looking to participate to this event like natural prosecution of Shanghai EXPO 2010 that was successful to inaugurate the role of chinese market on international scenario also as new destination’s market (for investments, retail, trends, business model and business dynamics in general)

We remember also the big investment issued by Vanke LTD, giant of real estate from China for the development of chinese pavilion in Milan EXPO’s area. For most of people not familiar with chinese perception about this event it was like an unexpected news but the country that hosted previous edition of EXPO cannot “lose its prestigious face” in front of new opportunity to show to the whole world the concrete attitude and powerful approach to western markets reached by China

vanke pavillon

This ferment is well expressed by number of tickets already sold by official agents and network that cooperate with Milano EXPO 2015, as reported officially for something like 900.000 tickets sold in China. In such scenario I firmly think that companies operating on tourism and hospitality as well as service providers for business development, private TicketExpoequity and international business ventures that are already planning to develop some aspects in their corporate management to facilitate commercial matching with chinese counterpart should invest on time in specific tools to improve their standards.

For example, it’s already well known as the italian private railways company NTV received recently the “Welcome Chinese Certification” official attestate of guarantee about the quality and number of services that the company can offer in Italy to Chinese guests.

Viceversa the Chinese Tourism Academy, partnered institution and specialized institute under control of Party Committee of China National Tourism Administration(CNTA), in joint with Welcome Chinese Certification Association and key operators in the tourism field, is going to promote officially on chinese chain the sales of services and cooperation’s activities with those operators.

As Studies Centre for oriental studies, our Asian Studies Group started two years ago trough our branches in main cities in Italy, on providing new courses in behalf of tourism operators (hotels, tour operators, recognized guides, transportation’s companies, agents involved in hospitality field etc).

LogoASGkanji

 

Recently we have introduced new specific module of Mandarin classes focused on speaking skills and intensive training about chinese characters pointed towards specific operators like tour guides. The program consist of 4 or 6 months of training (4 or 6 hours x week) and it aims to train attendants to pass HSK exam (levels 1-2-3) in very short period.

Separately the centre offers some short courses about business culture and cross cultural communication for commercial operators or for those services companies are looking to Milano EXPO 2015 as  new frame to boost B2b opportunities.

As part of the same program we provide 1 or 2 days seminars to train hotels and restaurants about hospitality’s features, lifestyle’s elements, and specific characteristics of chinese guests according with regional differences of origin.

Consider as follows some scheduled training programs for our quarters of Milan – Lodi – Turin – Rome

Intensive Mandarin Course for tour guides : read and speak (it includes simulation and preparation HSK 1-2-3 levels)

– September Registrations and level check

– 1st part: October from 6th official start till 19 of december (preliminary test module 1-2)

– 2nd part: from 12 of January till 27 of March (final test module 3 -4)

– April: simulation of HSK exam and preparation for oral interview with chinese external teachers.

– May: HSK exam / get ready for Milan EXPO 2015 official opening

In the same period our organization will introduce the institutions or corporates that joined our linguistic programs to Welcome Chinese Certification’s representatives.

It’s also available Iper Intensive program that takes 4 months of classes and it aims to complete preparation around 6 week before the official start of Milano EXPO 2015.

For more info about mandarin course for specific operators or for other programs like business culture and cross cultural communications please contact our general secretary at info@asianstudiesgroup.net 

The dynamism about a new and more “towards Asia oriented”  profile for corporate’s management in Italy drived by Milan EXPO 2015 could represent a new “era” not only for improvement of language skills achieved by specific operators but also for building of cross cultural  scenario into social environment that for sure will have a part in the completion of business joint projects between Italy and China. Maybe the baton from Shanghai 2010 and Milano 2015 would be well represented by such goal.

EXPO 2015 – Events and Delegations are going to get ready. Introducing Nagoya

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As italians we are well informed about agenda of activities that every day are going to make the schedule for next Milan EXPO  2015 full of participations. Usually we are more into updates that regard italian pavilion and public administration involved in dynamics of management and general organization for the most important event of the year than news concerning business opportunities linked with EXPO scenario.

But we well know that big expectations from companies and professional operators are in particular towards international opportunities that such event could represent as pole of attraction for dozens of millions of participants (more than 20.000.000 of visitors are expected in 6 months )

Beyond institutional participation and delegation that usually follow specific schedules according with standards of interest not always addicted to market – segments or operative business needs,  I already collected some requests from specific associations and consulting firms as well as group of promoters for investment’s solutions and similar operators that are really up to introduce specific contents and develop mutual potential cooperation on commercial front with counterparts from different markets.

bg_event‘Cause I’m specialized advisor with strong competence on eastern asia markets, and thanking knowledge on japanese and chinese languages, following such needs, as consulting studio, we are already getting busy on specific researches about participation of prefectures and regional delegation from East Asia.

The purpose of such activity is for sure to identify concrete events that can represent good point of start for boosting services, involvement of volunteers, business matching for well framed operators as long as setting up nice framework to plan twinning perspectives for territorial administrations from both sides.

Today we have completed our first selection of special contents / participations about Japan Pavillon and we are preparing official analysis about the presentation of Aichi Prefecture for contents and operators from this prefecture during 5 days in August 2015, when the events square of Japan Pavilion will host performances and contents from Aichi end in particular from the main city of Nagoya.

At the moment the organizers are expecting to introduce around 40 organizations from Aichi and the new has just been introduced as official announcement from website of the prefecture recently.

Honestly we didn’t find more details on websites and official channels managed by organizers of Milan EXPO 2015 (Italian and english version) about such micro – attendance in August and due of the intense planning it would be for sure difficult monitoring so many contents but as japanese side is already collecting participations and interests to finalize delegations profiles, I think it is really important getting ready to select functional opportunities on time.

Thanking our network of partnered consulting firms and official relations with local institutions in Japan we have prepared letter of proposal as supporting studio for what it may concern matching of operators, official introduction and services providing. About services could be interesting for such delegations or events we are including some elements that should be useful on bilateral dynamics of involvement like

– accommodations with transfer service included

– interpreters and volunteers (japanese speakers) in cooperation with Asian Studies Group Italia© already involved on official selection for volunteers and professional profiles for Japanese Pavilion

– communication agency to develop specific contents on international dimension in cooperation with japanese PRs

– business tours in Italy according with shared schedule after selection about specific fields of interest

– B2b corner in Milan with participation of specific event during Fuori EXPO (list of events that will take place in the city with involvement of private operators)

– Training opportunities or joining specific seminars on well framed series of contents according with purpose of analysis

– General Assistance

We are going to introduce more well detailed info about those delegations from East Asia that we consider interesting to approach and meet with direct cooperation ‘s opportunity during the Universal Exposition of Milan 2015 as we invite you to send us comments or introduce your profile (as organization or company) if you want to get in touch with my studio and network of structures involved in these dynamics in Milan.

Our main office is in the centre of Milan and we are really focusing on such business agenda for preparation of internationalization’s tools during Milan EXPO 2015

Regional network in Lombardia for international cooperation and development

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When cross culture reaches successful goals about contents mediated with events, researches and creativity it’s time to consolidate these visions and interests on mutual and concrete base. That’s exactly the way we’re approaching this aim with our international contest called Switch on Your creativity: with official patronage of Milano Expo 2015 and technical support of partnered companies and sponsors we launched the special award called “International Dialogue among Cultures 2013 – 2014”. We involved young artists from Japan, Korea, China, Italy and other european countries, making them protagonists of our event introducing personal artistic vision on topic of sustainable development  in the city of Expo.

LOGO FOTO SWITCH ON

Thanking this edition of the contest we’ve made tight cooperation among well framed institutions, companies and organizations: our purpose basically consist of  relaunch of international perspectives for economic operators and cross cultural cooperation among key players from diversified fields.

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Even if we guaranteed scholarships for winners of the first edition of the contest, now we’re getting busy on promotion of their artworks on regional scene, aware that through culture and arts is possible to accomunate mutual projects and skills to consolidate new operative sphere for the territory. As follows some projects announced briefly during last vernissage of our exhibition held in Lodi at Punto Enel: main partner of our promotional agenda developed for topics about Expo and International Dialogue.

– English 4 Expo: special intensive training program for operators and professionals based on exercises for daily conversation during the year of the expo. We really trust that international vision useful to achieve concrete results on international markets or through international potential target can be improved only with high level’s skills on communication and listening comprehension. With mother tongue experts of communication we’re going to present 1 month intensive program 4 hours x week. The project is managed in cooperation with C.U.P.I. and Asian Studies Group Italia as twinned centre in charge of involvement of US trainers in cooperation with IES Abroad Foundation. The course will be offered for FREE! (only CUPI annual membership fee’s necessary)

– Mission to Japan 2014: being there to improve connections on time for Expo, that’s our aim we would like to get by business tour in Kobe planned for winter 2014. B2b platform will be introduced on italian side by ADM-EA Consulting Firm from Milan in cooperation with C.U.P.I. and japanese organizations for international trade and business development’s opportunities for foreign investments. Asian Studies Group Italia will provide free mediation’s tools in italian / japanese languages and orientation – coaching services before departure. The program will be offer for FREE only flight ticket and hotel’s reservation needed. (must be members of CUPI Association).

ASG Enel Lodi 1

Cause we are going to make these programs as core – activities for Lodigiano Area (south Lombardy) about the operative projects of Lodi Verso Expo (Lodi towards Expo) we’re also introducing that like special networking cooperations’s opportunity for local institutions and specific association in representation of professionals, corporates and key sectors.

I trust for real that it’ll be absolutely useful for the territory to present well framed offers and participation to japanese counterpart, such mission it’ll be great occasion to introduce second step of the B2b dialogue between operators: discover business potential in the year of the EXPO being protagonists of negotiation and deals in our territory as well,  where we are already managing agenda of contents and investment’s proposals for 2015, when Milan it’ll be capital of the world.

For further info about English 4 EXPO and Mission Japan 1.0. by CUPI check the Association’s portal www.cupiproject.com (such projects will be featured from May 2014)

 

 

At the end, passion for cross culture and arts guide me towards new projects

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I’m really proud to announce that finally we’ve done it – We’ve created a new platform which we wanna boost new opportunities to make contemporary societies and young artists into mutual comparison to create something of absolutely useful for common contents we’re going to analyze and also really creative about cultural perspectives we want to promote with specific agenda of activities.

LOGO FOTO SWITCH ON

That’s the aim of Switch on Your Creativity – the cross cultural laboratory presented and sustained by Asian Studies Group, the organization which I manage in Italy, focused on didactic and orientation’s services for professionals and careers toward east Asia.

As first edition with patronage of Milano Expo 2015  and support of Punto Enel Milano, where the event will be opened on 19 of february 2014, we decided to create contest about sustainable development in Milan, the city of the next international EXPO, and on introducing that we made european and asian young artists as part of real artistic dialogue about such topic.

With this contest we would to introduce also the first edition of specific exhibition named  with “Award for International Dialogue of Cultures” – many young students from Europe and Asia joined our contest and we think it represents a great occasion to start feeling of being part of the same world, a place where everybody can interact with own vision (and the vision of own group / nation) without forgetting  how important it is today to build common structures of communications and relations.

I think that such start could offer for future occasions a really good reference that it’ll be useful on remind us what kind of project we have managed before, helping us on preparing always attractive solutions.

During this first edition we have guided young artists between 18 – 28 years old into personal research about the meaning of sustainable development: we got really optimistic visions about perspectives of future and global society like something of bright and able to sustain new dimension of common good for everybody  as we got some works full of criticism about environmental pollution or high energy’s consumption like something that we don’t to get but  we absolutely need to feed world’s machine –

energicamente swo

It has been really interesting see how for example european vision always put the individual-action in the center of dimension of development (good or bad it could be) whereas asian vision focused the aesthetic research more into role that societies should take on about human – world / cities – environment relations.

As I said many times it’ s fundamental to understand how such different perception of the role of individual marks out the social charisma of specific nation / society; from such perception we should start to discuss about important topics introduced by global events like next EXPO’s edition will take place in Milan in 2015.

Cross cultural dynamics are always our mission.

See you on 19 of february in via broletto 44 at Punto ENEL.

Speaking Korean with Consul, when cultural approach introduces effective tools for business issues

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Small group of italian people speaking korean… it’s not only cool and really exciting for those aspects may concern cross culture and linguistic vision, but I think it could be considered a new point of start for that we can call “perception of post modern melting pot in Milan”.

It was really nice today to introduce to our members, smart people who really love our “way of melting cultures”, Mr Koh General Consul of Republic of Korea in Milan, during diploma ceremony for our students whom are taking part to Korean classes in Asian Studies Group.

console KOH milano

The occasion was really important on creating new perspective of cooperation for cultures and societies between Italy and Korea.

It would be a periodic appointment really useful for the organization I’m running as president and director of studies, on make our students more involved in international dynamics embracing eastern Asia cultures.

As they showed us today they’re really studying hard ‘cause they want to face with Korean market and local players with competence and concrete knowledge about communications strategies and charismatic approach.

Language is for sure one of most high-value ways to get more familiar with so different cultures.

We’re supporting as much as we can the Korean Boom in Italy and official courses for this language are already started in Milan, Rome, Padova and Turin and we’re busy on managing well framed contents and diversified levels, in particular taking care of specific needs for whom desire to study for specific purposes of certifications.

The next step for me will consist about planning of business tour in Korea focused on meetings that will help my organization to provide tailor made services for university students, research centers, young professionals looking for opportunities of relocation for their career, associations that operate on international projects and exchanges: Korea is really looking towards Europe and Milan will host one of most important events of the century for that may concern sustainability and development of productive processes.

Market is ready for sure to boost international opportunities of dialogue, but we have to think also about people: business needs always patience, passion and of course people.

I always use the rule of 3 P during my training programs for corporates, cause I think that the human element represent a fundamental to plan winner strategy on approaching external markets.   As advisor for internationalization of companies on eastern asia markets I feel really comfortable with commercial issues but european corporates need more time to consider that economic systems are first of all different for that may concern people… and starting with education, investing on people time and resources will be for sure the right step for successful approach.

When Asia runs we must follow it… Launching ASG Torino new project in Piemonte

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I’m really happy to start new year introducing something of very important for professional and personal commitment in Italy on cultures and languages from East Asia: after 1 year we’re really proud to announce the official calendar of introductory classes for chinese, japanese and korean languages in Turin.

In tight cooperation with Yoshin Ryu, our main partner for cultural and scientific activities in Piemonte Region, we’re going to offer to the territory  high quality’s services about trainings, studies exchanges, internship opportunities and consulting for international cooperation between Europe,  in particular Italy, and East Asia (Japan, China and Korea first of all).

Strategically the partnership in Turin between Asian Studies Group and Yoshin Ryu means to create common environment to boost mutual activities connecting two important poles for our centre (Milan and Turin) for that concerns projects about EXPO 2015 which we’re already hard working about.

We would really to intensify opportunities for a well structured platform that, from Turin and Milan, will involve  professionals, university students, institutions and foundations to cooperate on international projects that could start to be concrete dimension for mutual co-working ventures.

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EXPO 2015 will be for sure a incredible occasion to facilitate international dialogue’s opportunities and our mission will consist on reinforce cultural and social perception about the meaning of such dialogue and what kind of professional involvement it could bring for future generations.

On doing that we’re going to involve C.U.P.I. the Centre for Union of International Perspectives that is going to manage and focus with high attention on social / cultural / business involvement about international opportunities for development’s opportunities on the international scene. CUPI starts from Lombardia Region due its direct involvement in some territorial projects connected to EXPO that will take place on 2015 in Milan but represents already a concrete incitement for networking’s promotion and cross-level’s cooperation among commercial players, institutions and key operators.

When we talk about networking’s opportunities we always involve our partners from Asia and in particular that is real good way to boost also the activity of EU Networking Centre in Kobe, representative office of Asian Studies Group Italia that offers parallel solutions to university students, professionals and organizations in Japan to create

As Studies Centre, first of all we want to be sustainable! that’s why we’re going to start with free of charge introductory classes for japanese, chinese and languages.

Regular courses will start until the end of january and will continue for 2 quarterly sessions till summer when as usual we’ll introduce summer intensive classes and summer study travels in Japan China and Korea.

As Asian Studies Group is doing from 2006 in other branches (like Milan, Rome, Padova) our courses in Turin will train students to pass international proficiency’s tests about japanese, chinese and korean languages (JLPT – HSK – TOPIK) exactly as universities and academic courses are used to do.

We want to offer  concrete tools following sustainable prices with well trained mother tongue staff and programs arranged with exclusive contents and materials by our Centre.  For korean language for example, ASG started to edit one year ago special edition of textbook in italian language with grammar section and exercises and at the moment we’re first centre in Italy specialized on management of structured didactic levels for korean languages according with specific contents edited by internal scientific group.

We are ready for this new and important venture in Turin – For further info asgtorino@asianstudiesgroup.net

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Sono davvero felice di iniziare l’anno introducendo qualcosa di davvero importante per me che opero con dedizione personale e quotidiana nella promozione delle lingue e delle attività interculturali a tema Asia orientale sul territorio italiano: l’inaugurazione di corsi introduttivi di lingue orientali nella città di Torino.

In stretta collaborazione con l’Associazione Yoshin Ryu, nostro partner principale per quanto concerne attività culturali e di spessore scientifico su tematiche di orientalistica per la Regione Piemonte, andiamo a presentare servizi di alto livello per tutto ciò che concerne formazione linguistica e culturale, opportunità di scambio e di viaggi studio, consulenza per rilocalizzazione professionale fra Europa e in particolari modo Italia e Asia orientale (Cina Giappone e Korea)

Strategicamente la collaborazione fra Yoshin Ryu e la nostra Asian Studies Group mira a creare un hub comune e ben strutturato per progetti che uniscano in ottica EXPO 2015 due poli di principale importanza quali Torino e Milano.

L’obiettivo è davvero di creare una base di collaborazione concreta che miri a coinvolgere studenti, professionisti, istituzioni e organizzazioni su temi di cooperazione internazionale che divengano poi occasioni reali di sviluppo per generazioni future nel dialogo comune che avvicini operatori e mercati. EXPO 2015 rappresenta una frontiera concreta di sviluppo di parametri di confronto e di relazione anche con interlocutori apparentemente e geograficamente distanti, avvicinati nell’occasione dell’esposizione internazionale da una contingenza di ricerca e di condivisione di contenuti.

Nel fare ciò non mancheremo di coinvolgere l’attività del CUPI, il Centro per l’Unione delle Prospettive Internazionali del territorio che ha iniziato di recente a raccogliere proposte di sviluppo e di confronto sul tema EXPO principalmente in Regione Lombardia avvicinando operatori diversificati e valorizzandone apporti eterogenei con finalità di networking e sviluppo relazionale.

Inoltre nell’inaugurare l’attività di ASG Torino, Centro Studi Orientali del Piemonte in collaborazione con Yoshin Ryu non mancheremo di coinvolgere direttamente interlocutori dall’Asia orientale già attivi nella collaborazione con Asian Studies Group Italia, come per il caso dell’EU Networking Centre di Kobe, ufficio di rappresentanza che viceversa dirige prospettive di scambio internazionale, rilocalizzazione professionale, studio e ricerca su Europa nei confronti di utenti giapponesi.

Anche nell’attività di centro studi però vogliamo per prima cosa offrire percorsi di studio che siano sostenibili! Ecco da qui l’avvio di corsi introduttivi gratuiti per la lingua cinese, giapponese e coreana che siano di preludio all’avvio dei due trimestri didattici regolari finalizzati all’acquisizione delle certificazioni internazionali di lingua (JLPT – HSK – TOPIK, obiettivi che Asian Studies Group persegue da anni sulle altre sedi di Milano, Roma e Padova) come già proprio di molteplici corsi universitari.

Offrire strumenti concreti per un apprendimento di alto livello ad un costo sostenibile, ecco la sfida principale del nostro centro che senza minimizzare l’attenzione ai contenuti didattici si interessa di editare direttamente da diversi anni moltissimi dei libri di testo attraverso un comitato scientifico interno. Libri che offrono così testimonianza di un percorso didattico ben strutturato e funzionale a proporre un valore aggiunto e di assistenza continuativa al miglioramento delle capacità linguistiche esercitate. Per la lingua coreana, per esempio, siamo attualmente il primo centro in Italia di profilo extra-accademico ad editare direttamente libri di testo in italiano che prevedano sezioni di grammatica ed esercizi funzionali alla suddivisione in trimestri studio secondo metodo Asian Studies Group.

Siamo ormai davvero pronti per questa importante e nuova avventura a Torino. Per info e iscrizioni asgtorino@asianstudiesgroup.net

bonsai asg torino

Introducing new Centre for International Perspectives: focusing on heart of international scenario Milan Expo 2015

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As advisor for companies that are really looking towards international dimension to relaunch their businesses I’m pretty familiar with the importance that such dynamics on operating as international player can represent for development and production of SME.

Then, if we’re talking about italian contingent situation, in particular if we consider the perspective that actually productive policies and central executive government and local administration are providing for the common good of our national economic players, I think that immediately you’ll agree with me about the high value’s content that it could be represented by introducing free and inter structured platform among sector-operators and professionals to boost international effects into national markets, always looking forward to provide cross-social education and training about the meaning of such involvement for well framed comparison managed on international scenario.

international perspectives

No lobbies or real-politic’s games. Just concrete needs to build up network of efficient players that will make on sharing tools, vision and cooperation to develop diversified projects that will concern the relaunch of sectors, territories and marketing strategies on international dimension: welcome to C.U.P.I – Centre for Union of International Perspectives.

Let’s check together the presentation of CUPI following some important aspects:

Ritaglio CUPI English

What is C.U.P.I.?

Working board aimed to operate with well framed dialogue about the topic of internationalization’s of economic subjects from specific territories. First of all structured with joint cooperation of associations, sector-workers, professionals, representatives of categories, common citizens associated by interest on valorizing high profile’s dynamics for that concerns perspectives of international promotion of their activity; everybody joins the board with deep awareness about the importance of sharing results and aims to make mutual perspectives more concrete and functional into sustainable development’s frame.

Which aims?

To guide the territory towards concrete proposals for the relaunch of working opportunities, education and research’s development for an high value’s  emancipation about international dialogue, reinforced by exchange experiences and professional comparisons collected in co-working atmosphere with well framed social cooperation’s activities. These operations will be also useful to create common consideration about the topic of international dynamics and international events that could bring more opportunities for the benefit of territory and players.

Which tools?

Board for operative dialogue about concrete projects of main importance under economic and institutional aspects (like EXPO 2015 and following editions, international fairs and seminars, EU funds and sustainable development’s opportunities for european SME, business tours and business missions, academical researches, feasibility studies applied to operative strategie for market entry’s dynamics)

Shared tools panel structured among supporters and members of C.U.P.I. with agreement to make more easy and sustainable the access to services form common goals and perspectives. comune.

Analysis and research activities to boost training opportunities and educational platform for social aims. Such activity represents concrete base to improve social participation and civil involvement into international dynamics

 Where does it operate?

C.U.P.I. represents a long time highly “felt” and discussed project. As working board among professionals and organizations, it takes place in Milan and it embraces operators almost from the area Padano – Veneta, but it is already collecting energies and proposals from foreign partners and associations. In particular the Association that I manage as President and Director, Asian Studies Group well represents the cross cultural “soul” which we want to approach for example operators from East Asia – In tight connection we have already introduced the activity of EU Networking Centre in Japan from Kobe, and some consulting companies that operates on internationalization’s of SME on foreign markets, both EU and not EU markets. In particular in Bologna we are already working hard with Internazionalizza S.r.l. for that concerns some companies in that area and they are approaching Japan, China and Korea,  and recently we’ve started to collect some contributions and proposals from GN Lex – legal firm with hq in Milan and operative branch in Shanghai. In Milan we well know the activity of CMEX China Milan Equity Exchange and Carone and Partners Legal firm which we’re used to consult frequently for some issues in behalf of our C.U.P.I.’s members. Recently we’re also cooperating with AITA – International Association for development of Advanced Technologies with hq in Rome with recent branch in Milan to assist some projects during Milan EXPO 2015.

In particular,  concrete board for cooperation in behalf of key local sectors during Milan EXPO 2015 is one of our first high working points which we’ve introduced recently the activity of our group. ‘Cause in Milan operators, associations, professionals and companies are already working towards right and effective mood for the international event, we think that some borders- area like Province of Lodi, Province of Pavia and Brescia, Bergamo, Monza etc (and I’m not talking about local administration as politic entities..) should create more intense network of projects to boost the opportunity the Expo will bring us towards their local operators and territories. That’s why, for example, recently we’ve presented to Lodi Export (consortium for development of  exporting opportunities for province or Lodi’s area) the proposal to join our discussion-group to focus on common aims for mutual benefit that international perspectives could bring to this area.

contact C.U.P.I.

for more info about our activity and our group please leave your comment / question at the contact form as follows

Waiting for Milan Expo – When Korea wants to build a network: meeting delegate of Ministry of Foreign Affairs

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It could sound strange when you receive an email with special invitation to introduce your activity and your network directly to the director of public diplomacy division of Ministry of Foreign Affairs… more interesting if we’re talking about of Ministry of Republic of Korea and the meeting has been hold at Korean General Consulate in Milan.

It means that something is changing at the same time with our perception of being in the middle of cross cultural dynamics that are influencing a lot social relations and economies all around the world. For me and for other groups that today represent something in connection with East Asia and Korea it was the clear demonstration about how Italy or other EU countries should improve skills on making own presence more familiar with international issues trying to involve also people, professionals and society in general; ‘cause the building of conscious inter nation community starts from the individual and that’s why the role of institutions are really important to facilitate such education.

By the way, the purpose of the meeting was to listen which projects are going to be managed about korean culture, korea language and also about general promotion of that it has been called “Korean Wave 한류 – 韓流” and refers to the frame is becoming famous mixing pop culture, music and cinema from South Korea. In particular through my speech I wanted to make the group of representatives of Ministry aware about the second step is going to follow the pop-culture’s boom: with such cultural – joint there will be also in Italy an improvement of image about Korea into more “organic vision”, I mean something like an holistic perception that will bring our “fan of Korea” more aware about new and different ways to approach and live a passion called Korea.

korean_home

We must be ready to prepare structured services that can support such interest and make years of studies and researches about Korean system, language, economy, culture something orfreally concrete for careers and professions or for business communication among economic players between Asia and Europe.

I mean, even if K-pop music is very interesting cultural – social phenomenon and korean movies directors express very particular vision about esthetic and society in general that we are glad to appreciate for its features, I wanted to point out as Korea represents also a very special country that is going to introduce years of intense history built between two hard partners / fighters like China and Japan and that nowadays is going to embrace new vision of introducing productive and corporate system all around the world. It represents a place where now it s gonna be possible start dealing with, in particular if we got awareness of what South Korea represents, its booming economy and the characteristics of chaebol system.

Korea wants to meet Italy  and it is becoming EU- lover for some issues, and after impressive action played by its corporates now wants to communicate who they are, what culture they have, which mutual opportunities could be shared and more… It was really nice to discuss with the director for international cooperation’s division, Mr Hong Jin -wook, introducing how our Asian Studies Group is going to promote in Italy and in Europe also with our partners in Malta where we are welcoming lot of korean students who are studying english there.

Our mission will start on providing well structured consulting services – system that has to offer information, support and tools to approach Korea starting as students during university age, but also as professionals or corporates that need to plan strategy for their approach or orientation’s service as scouting service as well. On doing that we’re going to keep always on mind like cross culture and mutual respect are the fundamentals which we need to take care about to plan the best communication and relation with korean partners.

We don’t want to be in competition with universities in Italy for oriental studies but we well know that universities cannot provide sometimes quick and effective services for whom needs to re-locate in Korea as post degree students or professionals.

So that’s why we’re more into cooperation’s projects that competition with entities that manage a different position in the educational system (and honestly i think that Universities should think more about other problems than looking to us as competitors).

If we wanna to prepare our national system to be good partner of eastern asia countries we should leave some lobby’s preferences and start thinking like part of same bodies that we need to make on moving fast and on harmonious way… Confucius said well and China.. Japan.. and also Korea.. can bring up their society on cooperative vision. Should we start do the same or not?